Buzzvil acquires Slidejoy for a lockscreen ad consolidation

New York City startup Slidejoy has been acquired by South Korean competitor Buzzvil.

Both firms give a path for Android users to earn wages in exchange for earmarking ads on their lockscreens in Buzzvils case, thats both through its HoneyScreen consumer app and through its BuzzScreen platform for publishers.

The financial terms are not being disclosed, but Slidejoy co-founder and CEO Robert Seo told him that the deal involved both currency and furnish. Post-acquisition, Seo will serve as CEO for Buzzvils subsidiary in the United States. As a combined companionship, Buzzvil says it will extradite 4 billion ad thoughts each month.

Seo added that while some U.S. purchasers ought to have leery of lockscreen publicizing, the simulate has had much more success in Asia. And he suggested that lockscreen advertising could be a brand-new monetization sit for mobile publishers they could present premium features to customers who maybe arent going to pay for a due but are willing to accept ads on their lockscreens.

Slidejoy is the perfect the possibilities for Buzzvil to alter its geographic footprint while wreaking on a world-class team, said Buzzvil CEO John Lee in the acquisition liberation. With our blended scale and geographical contact, we are now positioned to propel lockscreen pushing forward and influence the mobile push landscape worldwide.

Slidejoy had raised $1.2 million in funding, according to CrunchBase.

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